Media and Postly Cloud
Postly Cloud gives teams a durable place to store and reuse publishing assets. It matters because campaign speed improves dramatically when media is already in the publishing system instead of scattered across temporary tools.
What Postly Cloud is good for
- reusable campaign images
- evergreen videos
- client asset libraries
- bulk-posting media references
- draft and scheduled post attachment
- API and MCP media ingestion targets
How teams usually get media into Postly
- direct file upload
- public URL import
- base64 or data URL import
- inline media attachment during post creation
Why this matters operationally
When media is already stored in Postly:
- scheduling becomes faster
- recurring workflows are cleaner
- bulk posting is easier to manage
- AI-generated assets can move into durable storage
- teams spend less time chasing missing files
Recommended media strategy
For regular schedulers
Keep frequently reused assets in Postly Cloud so common campaigns do not require repeated uploads.
For developers
Use the API to ingest media in the format your system already has, then attach the stored result to the publishing workflow.
For AI workflows
If an AI client already has the asset, pass it directly into Postly during the same request flow or agent turn whenever possible.
What to watch for
- broken or expiring public URLs
- mismatched assets across workspaces
- oversized or unusually complex media payloads
- temporary generated references that disappear before post creation