Your social media content calendar, built for teams and approvals
Postly turns campaign planning into a working content calendar with approvals, publishing presets, status tracking, holiday planning, and scheduling visibility across every channel your team manages.
Calendar
Schedule everything
Calendar scheduling
Plan content by day, week, month, year, or list view with drag-and-drop updates.
Publishing presets
Save platform settings once and reuse them automatically for every new post.
Approval workflow
Route content through review before it reaches the publishing calendar.
Approval status
Track draft, pending, approved, rejected, scheduled, published, failed, and recurring posts.
Content calendar strategy
A content calendar should solve operations, not just placement.
That is why this page focuses on planning visibility, approval-aware scheduling, and campaign coordination rather than competing with the broader scheduler product page.
Plan campaigns by status, not just by date
A real content calendar shows what is drafted, blocked, approved, scheduled, and already published so teams can manage work instead of just placing boxes on a grid.
Keep approvals close to publishing
Editorial planning is stronger when approvals, revisions, ownership, and scheduling live in the same workflow instead of separate tools and inboxes.
Turn planning into execution
The calendar should connect directly to presets, recurring workflows, platform settings, and reporting so campaigns do not stall between planning and publishing.
Approval visibility
Know exactly where every post stands
Approval status cards give teams a quick snapshot of what needs action, what is ready, and what is already scheduled.
Pending approval
18
Waiting for reviewers
Approved
42
Ready to schedule
Not approved
7
Needs revision
Scheduled
64
On the calendar
Publishing presets
Set publishing options once, then publish consistently
Configure default options for Facebook, Instagram, Threads, X, TikTok, YouTube, LinkedIn, and Telegram. Presets reduce repetitive setup and can be applied across all workspaces.
Workspace settings
Publishing Presets
Feed, Story, Reel
Feed, Story, Reel
Threads
Reply control, quotes
X / Twitter
Auto like, retweet, limits
TikTok
Duet, Stitch, Comments
YouTube
Embeddable, notify subscribers
Enable resharing
Telegram
Send, pin, preview
Apply to all workspaces
Save once and keep every workspace consistent.
Approval workflow
Draft to publish, controlled
Draft
Create content with clear workspace rules.
Submit
Send posts to the right reviewer.
Approve
Approve, reject, or request edits.
Schedule
Approved posts move into the calendar.
Publish
Go live on time with full visibility.
Approval workflow
Keep every post reviewed before it goes live
Use structured approvals to move posts from draft to review, approval, schedule, and publish. Rejected content keeps clear feedback so creators know exactly what to fix.
These statuses appear in the calendar and make it easy to prioritize the next action.
Interactive calendar
Your content calendar, simplified
Create posts, sync holidays, edit items, drag events, and track publishing status from one responsive calendar.
Post approval and publishing status
Calendar event types
Internal links
Build the full scheduler stack around the calendar.
The calendar is one layer of the product. These pages cover the broader scheduling, workflow, automation, platform, and reporting intent that supports it.
Related workflow
Social media scheduler
Use the broader scheduling page for cross-platform publishing, queue management, previews, and scheduler-led product intent.
Open pageRelated workflow
Approval workflow
Route every draft through the right reviewer before it lands on the calendar.
Open pageRelated workflow
Bulk scheduling
Import campaigns in batches and then manage timing, status, and edits from the content calendar.
Open pageRelated workflow
Supported platforms
See the channels this calendar can support across social, email, blogs, messaging, and bio pages.
Open pageRelated workflow
Recurring and auto-post workflows
Keep the calendar full with repeatable publishing systems driven by templates, feeds, and automation.
Open pageRelated workflow
Analytics and reporting
Measure what the calendar shipped and use the results to plan the next campaign more intelligently.
Open pageReady to run your content calendar with fewer bottlenecks?
Use Postly to plan content, apply presets, manage approvals, and keep every scheduled campaign moving with confidence.