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Threads publishing knowledge base

Schedule Threads posts, multi-post threads, mentions, and reply controls

Publish Threads text, image, and video posts, create connected thread replies, mention supported users, choose who can reply, and allow or restrict quote posts.

Where you can publish

  • Connected Threads profiles
  • Followers and public audiences
  • Conversation-led campaigns

Content formats

Single Threads postsMulti-post threadsImage and video postsMention-led conversations

Current platform capabilities

Everything Postly supports for Threads

This list is loaded from Postly's central platform catalog so the website, feature directory, pricing page, and knowledge base stay aligned.

  • Text, image, and video posts
  • Multi-post Threads conversations
  • User mentions
  • Reply controls for everyone, followed accounts, or mentioned accounts
  • Quote-post controls
  • One-off and recurring schedules

Workspace capabilities included with every channel

Use these shared creation, scheduling, collaboration, media, and analytics workflows alongside the channel-specific controls below.

Plan, schedule, and publish

Create one-off or recurring schedules, organize work in the content calendar, and publish now or later.

Create with AI

Draft, rewrite, shorten, expand, and adapt platform-specific copy with Postly's AI writing tools.

Work as a team

Use drafts, approvals, notes, publishing presets, and shared workspaces to keep reviews and handoffs clear.

Manage media

Upload from the media library, preview each channel, and use built-in image and video preparation tools.

Publish at scale

Reuse content across selected channels, import bulk posts, and keep campaigns organized from one calendar.

Measure and improve

Review publishing results and channel analytics, then use the findings to improve future content.

Platform settings reference

Every Threads publishing control

Open Platform settings in the composer to tailor the post for Threads. Available options can depend on the selected account, content type, and API rules set by Threads.

Thread replies

Create a connected multi-post Threads conversation.

Reply control

Allow replies from everyone, accounts you follow, or mentioned accounts only.

Quote control

Allow or restrict quote posts.

Mentions

Add supported Threads users to the post.

Schedule

Publish once or create a recurring Threads schedule.

Step-by-step

How to publish on Threads with Postly

  1. STEP 1

    Connect your channel

    Open Social Accounts, choose the platform, and complete the platform's authorization flow.

  2. STEP 2

    Create or import content

    Write a post, generate a draft with AI, reuse a template, or add content in bulk.

  3. STEP 3

    Open platform settings

    Choose the destination, format, audience, engagement, link, and media options available for this channel.

  4. STEP 4

    Preview and review

    Check the channel preview, resolve media guidance, and send the post through approval when needed.

  5. STEP 5

    Publish or schedule

    Publish immediately, choose a date and time, or use a recurring schedule where the platform supports it.

Keep learning

Related Threads publishing guides

Frequently asked questions

Threads publishing FAQ

Can Postly publish a multi-post Threads thread?

Yes. Add thread replies in the Threads-specific settings.

Can I control replies and quote posts?

Yes. Choose who can reply and whether quote posts are allowed.

Can Threads posts recur?

Yes. Postly supports recurring schedules for Threads.

Start publishing on Threads

Connect your account, build the post, review every platform setting, and schedule from one Postly workspace.