Plan, schedule, and publish
Create one-off or recurring schedules, organize work in the content calendar, and publish now or later.
Threads publishing knowledge base
Publish Threads text, image, and video posts, create connected thread replies, mention supported users, choose who can reply, and allow or restrict quote posts.
Where you can publish
Content formats
Current platform capabilities
This list is loaded from Postly's central platform catalog so the website, feature directory, pricing page, and knowledge base stay aligned.
Use these shared creation, scheduling, collaboration, media, and analytics workflows alongside the channel-specific controls below.
Create one-off or recurring schedules, organize work in the content calendar, and publish now or later.
Draft, rewrite, shorten, expand, and adapt platform-specific copy with Postly's AI writing tools.
Use drafts, approvals, notes, publishing presets, and shared workspaces to keep reviews and handoffs clear.
Upload from the media library, preview each channel, and use built-in image and video preparation tools.
Reuse content across selected channels, import bulk posts, and keep campaigns organized from one calendar.
Review publishing results and channel analytics, then use the findings to improve future content.
Platform settings reference
Open Platform settings in the composer to tailor the post for Threads. Available options can depend on the selected account, content type, and API rules set by Threads.
Create a connected multi-post Threads conversation.
Allow replies from everyone, accounts you follow, or mentioned accounts only.
Allow or restrict quote posts.
Add supported Threads users to the post.
Publish once or create a recurring Threads schedule.
Step-by-step
Open Social Accounts, choose the platform, and complete the platform's authorization flow.
Write a post, generate a draft with AI, reuse a template, or add content in bulk.
Choose the destination, format, audience, engagement, link, and media options available for this channel.
Check the channel preview, resolve media guidance, and send the post through approval when needed.
Publish immediately, choose a date and time, or use a recurring schedule where the platform supports it.
Frequently asked questions
Yes. Add thread replies in the Threads-specific settings.
Yes. Choose who can reply and whether quote posts are allowed.
Yes. Postly supports recurring schedules for Threads.
Connect your account, build the post, review every platform setting, and schedule from one Postly workspace.