Official API:

1. Postly uses the official Meta API for Facebook and Instagram integrations. This ensures that our users have the best experience, security and protection.

Facebook publishing:

1. a. Multiple Images & Videos, Links.
2. b. Facebook Carousel Post with up to 10 images and image links.
3. c. Supports Image and Video upload via Links.
4. d. At the moment, you cannot publish images and videos at the same time on Facebook. If you combine them, then only the video will be published, as the API will remove the image.
5. e. Facebook First Comment: This feature is not available yet.

Facebook image types:

1. a. The image must be less than 8MB in size. Format: JPEG, PNG, GIF.
2. b. Image formats: PNG, JPEG, GIFs, etc. You can publish up to 10 images in one post.
3. c. Aspect ratio: Must be within a 4:5 to 1.91:1 range.
4. d. Minimum width: 320 - will be scaled up to the minimum if necessary.
5. e. Maximum width: 1440 - will be scaled down to the maximum if necessary.
6. f. For full specification, please check the link: Facebook Image specification. Please note that uploading via Postly is managed by the Facebook API and will provide a different experience than upload via the Facebook platforms.

Facebook video:

1. a. Facebook post: video up to 10GB and 4 hours.

Facebook Reels:

1. a. Facebook Reels: video up to 10GB and 90 secs: MP4, 1080 x 1920 px and aspect ratio of 9:16.

Facebook Stories:

1. a. Facebook Stories: video up to 10GB and 60 secs: MP4, 1080 x 1920 px and aspect ratio of 9:16.
2. c. You can publish only one Image. Multiple-images post is not supported.

Facebook Carousel:

1. Now you can publish up to 10 images with associated links to help boost your business awareness and sales.
   
2. Key benefits of Facebook Carousel posts are:
   
3. 1. Boost engagement: Keep your audience engaged and scrolling with a captivating carousel.
   
4. 2. More reach: More engagement means more reach, likes, and shares!
   
5. 3. Drive conversions: Link each carousel card to your website or landing page, making it easy for your audience to take action!
   
6. 4. Save time: No need to post multiple times. Schedule and automate your carousels in advance for consistent, eye-catching content.

Facebook personal profile:

The API does not allow direct publishing on personal profiles and Creator account to be published via the web. However, after publishing the post, you can use the Mobile app to Share to other channels, including the personal profile.

The Share Post feature is found in the hamburger menu at the top right corner of published posts.
Step 1. Publish the post from the web or the Mobile App.
Step 2. Use the Share Post feature on the Mobile App to share the post to all other social media platforms as well as email and other shareable platforms.

Facebook connection rules:

1. Step 1: Admin access and permissions
2. a. Admin access: Full admin access is required, Content admin and others are not allowed.
3. b. Connection permissions: You must accept all permissions when connecting your account. Logging out or changing passwords on your social platforms can disrupt your connections.
4. c. Multiple Facebook accounts: Some platforms restrict multiple accounts in the same browser session. Sign into all accounts and switch user or connect one at a time.

Publish image and video links:

1. a. Use direct link - that accesses the image or video directly: e.g. This is an example of a direct Video URL: https://myvideo.com/cat.mp4
2. b. YouTube video URLs are NOT recommended for publishing to TikTok and Instagram. Please use other video platforms.

Platform connection permissions:

1. a. You must be a Super Admin (LinkedIn), Admin (most platforms), Manager(Google Business Profile), Channel owner (YouTube) to the accounts. Content Admin and other sub-admin roles are not allowed.
2. b. Please accept ALL permissions while connecting your account.
3. c. Some account connections expire every 60 days, ensure to reconnect your account periodically for a good experience.
4. d. Reconnecting your account does not affect already scheduled posts, they will still be published at the scheduled time.
5. e. Note that logging out of your social platforms, changing your social media account password, or login details will affect your connections here, reconnect to ensure a good experience.

Multiple accounts connection:

1. a. Some platforms do not allow multiple accounts on the same browser session.
2. b. You would have to first sign in to all your Facebook accounts on a different browser tab and then switch to each to connect it to Postly.
3. c. Alternatively, you can sign in/sign out to one account at a time, while connecting each to Postly.