Link in BioClick TrackingPublishing Connected

Postly Bio PagesA better link in bio for content that performs

Create a branded Bio Page that turns posts, profiles, and campaigns into a measurable content destination. Add a primary link, route traffic from social and email, and see which entries drive real clicks.

Open Dashboard
One link for social mediaCustom domainsTop-performing entriesManual or platform destinationEmail campaign ready

One clear destination per post

Avoid messy multi-link entries. Each Bio Page entry sends visitors to one primary outcome.

  • Add a manual primary link
  • Pick one platform post as fallback
  • Use Postly short links when needed
  • Keep analytics clean

Built-in performance loop

Bio Pages show which content gets clicks, not just which platform received engagement.

  • Entry-level clicks
  • Top performing entries
  • Recent 7-day performance
  • A normalized signal across channels

Branded destination layer

Give followers and campaign visitors a trusted page that matches your brand.

  • Custom domain support
  • Themes and CTA styles
  • Pinned and scheduled entries
  • Creator, business, agency and event use cases
Destination LogicLess friction

Where should this post send people?

That is the core Bio Pages workflow. Users should not choose ten platform links. They choose one destination that represents the outcome they want.

1. Add a primary link

Recommended. Send visitors to a website, product page, landing page, newsletter, signup, or campaign.

2. Pick one platform

Fallback. Choose one published post URL from LinkedIn, Facebook, X, Instagram, TikTok, or another connected channel.

3. Use Postly short link

System fallback. Keep click tracking available even when a user has not provided a destination yet.

Why this is more useful than a static link list

Auto-created entries from publishing
Manual links when the user needs control
Email campaign CTA destinations
Scheduled and expiring entries
Pinned campaign links
Entry-level click analytics
Custom domain support
Guide pages for SEO discovery

Best use cases

Creators promoting content and offers
Businesses sending social traffic to campaigns
Agencies managing client destinations
Events promoting registration links
Product launches that need one current link
Email campaigns that need a primary CTA destination

Bio Page guides

Explore SEO-focused guides for creators, businesses, agencies, events, analytics, custom domains, and social platforms.

Browse Bio Page GuidesRead Best Practices
Build your destination layer

Turn your social traffic into measurable results

Create a Bio Page that looks branded, routes visitors clearly, and shows which content actually earns clicks.

Open Dashboard

Frequently asked questions

What are Bio Pages?

Bio Pages are branded link-in-bio and social landing pages built into Postly. They help you route traffic from posts, profiles, and campaigns to one clear destination while tracking clicks.

How are Bio Pages different from normal link-in-bio tools?

Traditional tools are mostly manual link lists. Postly Bio Pages are connected to publishing, so posts can become measurable content entries with one clear destination and performance feedback.

Can I add links manually?

Yes. Users can paste a primary destination link, choose one published platform post as a fallback, or use Postly short links when no destination is available.

Do Bio Pages work with email campaigns?

Yes. For email campaigns, Bio Pages should use the primary CTA or user-defined destination link rather than campaign preview URLs.

Can I use a custom domain?

Yes. Custom domains are supported so teams can send visitors to a branded destination instead of a generic page URL.