Benefits of Effective Link Previews
Effective link previews boost your campaign by increasing click-through rates, enhancing engagement, and ensuring your audience receives a clear snapshot of your content. Customize your preview to highlight your brand and drive better conversions.
How Social Platforms Process Link Previews
Most platforms automatically generate a preview using web scraping techniques. If the preview isn't ideal, you can override it by attaching a custom image.
Facebook generates link previews via web scraping. If the preview isn't optimal, you can manually adjust it by selecting a different image or editing the title and description. Check out this guide for best practices.
X (Twitter)
Twitter shows link previews only for sites with Twitter Cards enabled. Use Twitter's Card Validator to verify your link. You can also upload a custom image to override the preview.
LinkedIn displays link previews that include a title, description, and thumbnail image. These previews provide context for your audience. Visit LinkedIn's help center for the most recent details.
Pinterest generates rich link previews that emphasize visual content. Customize your preview by attaching a high-quality image to enhance engagement.
Telegram
Telegram handles link previews by extracting metadata. If a preview isn't generated correctly, you can attach a custom image for better presentation.