Postly for TikTok
Prepare video titles, privacy, comments, Duet, Stitch, branded-content disclosures, AI-content labels, approvals, and publishing schedules.
Where you can publish
Content formats
Plan your first publish
Connect your TikTok account, upload the video, write the caption, and choose the available TikTok settings. Review the preview, select a publishing time, and check the delivery result after the scheduled time.
For a three-video launch, prepare each video as its own post. Check the privacy options and commercial-content disclosures for each one, then spread the release times across the campaign calendar.
Inside your publishing workspace
Save named presets for your TikTok workflows, choose a preset when preparing content, and review the settings before publishing. Create, rename, and manage presets in your workspace.
Review privacy and disclosures for each video. Available choices depend on the connected TikTok account.
You can also apply presets across organization workspaces where you have permission to manage them.
Put it into practice
Follow these focused guides for the formats and publishing decisions that matter on TikTok.
Select your connected TikTok account and attach the finished video.
Write the TikTok caption and choose an audience from the privacy options available to your account.
Review comments, Duet, and Stitch controls, then preview and schedule.
Keep in mind: Available audience and interaction settings depend on the connected account.
Identify whether the video promotes your own business or a paid partnership.
Review the commercial-content disclosures and the AI-content setting in TikTok options.
Confirm the copy, media, and selected disclosures with your team before publishing.
Keep in mind: Set disclosures to match the actual content of the video.
Current platform capabilities
Explore the publishing formats, creative tools, and controls available for your TikTok content.
Use these shared creation, scheduling, collaboration, media, and analytics workflows alongside the channel-specific controls below.
Create one-off or recurring schedules, organize work in the content calendar, and publish now or later.
Draft, rewrite, shorten, expand, and adapt platform-specific copy with Postly's AI writing tools.
Use drafts, approvals, notes, publishing presets, and shared workspaces to keep reviews and handoffs clear.
Upload from the media library, preview each channel, and use built-in image and video preparation tools.
Reuse content across selected channels, import bulk posts, and keep campaigns organized from one calendar.
Review publishing results and channel analytics, then use the findings to improve future content.
Platform settings reference
Open Platform settings in the composer to tailor the post for TikTok. Available options can depend on the selected account, content type, and API rules set by TikTok.
Choose the TikTok feed or Story destination.
Add the TikTok-specific title or caption used for the video.
Select the audience level made available by the connected TikTok account.
Allow or disable comments, Duet, and Stitch.
Set branded-content and brand-organic disclosures when required.
Mark qualifying media as AI-generated content.
Publish once or create a recurring TikTok schedule.
Step-by-step
Open Social Accounts, choose the platform, and complete the platform's authorization flow.
Write a post, generate a draft with AI, reuse a template, or add content in bulk.
Choose the destination, format, audience, engagement, link, and media options available for this channel.
Check the channel preview, resolve media guidance, and send the post through approval when needed.
Publish immediately, choose a date and time, or use a recurring schedule where the platform supports it.
Keep learning
Review TikTok audience choices, interaction settings and disclosures, then distinguish an accepted upload from a published video.
Frequently asked questions
Yes. TikTok settings let you choose Feed or Story for eligible video content.
Yes. These controls are available in the TikTok-specific settings before publishing.
Yes. Postly includes commercial-content and AI-generated-content controls.
Delete from Postly, DELETE /posts/{postId}, and postly_delete_post remove only the post in Postly. Live content remains on every platform. Save live links and provider IDs before removing the post. Postly does not currently support live removal for this destination. Remove the content directly on the platform where available.
Photo posts are supported. Use JPEG or WebP, up to 20 MB per image; up to 35 photos. PNG needs conversion. Follow TikTok’s 1080p image guidance. One MP4, MOV or WebM, up to 4 GB and 10 minutes. Both dimensions must be 360–4096 pixels. TikTok specifies 23–60 fps and supported codecs; your creator account can have a shorter duration allowance. Do not mix photos and a video.
Up to 35 photos or 1 video per post. Multiple photos publish as one photo post. Do not mix photos and video.
Upload supported image formats, including JPEG and PNG. In the editor, Postly automatically converts supported images when a destination needs a different format, while keeping compatible images unchanged. Use Fix images in the channel preview for remaining size or aspect-ratio issues, then review the result. Repairs are checked again. Tiny originals, unreadable files and images that still exceed requirements need replacing or manual export. Enlarging cannot restore missing detail. Videos are not automatically compressed or re-encoded.
Review each destination separately. A successful destination should not be republished just because another failed. If the result is unconfirmed, check the live destination before retrying to avoid duplicates. Correct rejected media and retry only the affected destination.
Check the caption, available privacy options, and comment, Duet, and Stitch settings. Review commercial-content and AI-content disclosures to match the video, then preview and schedule.
Connect your account, build the post, review every platform setting, and schedule from one Postly workspace.