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Telegram channel checklist: permissions, formatting and buttons

Check the Telegram destination and bot access, review message formatting and links, and verify a channel announcement before a campaign.

By the Postly Team

Before you start

Know whether the destination is a channel or group and who administers it. The connected bot must have the permissions required for the intended action.

Prepare and review the release

  1. Confirm the exact destination in Postly. Ask the administrator to review bot membership and posting permissions if that destination is unavailable.
  2. Draft the announcement with a short opening and clear paragraphs. Preview formatting so punctuation and markup do not change the message unexpectedly.
  3. Review any interactive buttons supported in the composer. Use labels that describe the destination, and open each URL before scheduling.
  4. Publish an approved low-risk announcement first. Check the resulting message and button behavior in Telegram, then schedule the larger release.

Worked example

A course channel announces a new lesson. Its message gives the lesson title, estimated study time and one preparation task. The button says 'Open lesson 4' and goes directly to that lesson, not a generic homepage.

If something goes wrong

  • Forbidden or permission failure: ask the channel administrator to review the bot's access.
  • Broken formatting: simplify the message and inspect the chosen formatting options before retrying.
  • Rate-limited delivery: respect the reported retry timing instead of repeatedly submitting the announcement.

Official references

Continue your workflow