Structure landing links and UTM tracking to attribute revenue properly.
What to do
Give the profile link a clear campaign job. Prioritize the action promised in captions, use descriptive labels and remove expired offers. Check the complete mobile path to the final destination.
Practical example
During enrollment, 'Autumn workshop dates' appears above general portfolio and contact links and opens the actual schedule.
Check your result
Open every active destination and align its wording with the campaign caption.