Overview
This page focuses on what actually matters about pricing: how costs scale as you add channels.
Postly uses transparent per-channel billing designed to stay affordable as you grow—so adding more channels lowers your average cost per channel. For exact numbers, see /pricing.
What this pricing guide compares
This page compares value, not only monthly price. It looks at what is included once you factor in users, channels, API access, AI generation, bulk publishing, email, inbox, bio pages, and automation.
Plan value
How pricing scales as channels, teams, workspaces, and scheduled volume grow.
Power features
Whether API access, MCP, AI generation, Clipyn, Postly Email, Bio Pages, and Social Inbox require extra tools.
Total stack cost
How much you pay when you need publishing, automation, engagement, reporting, and creative generation together.
How to evaluate the tools
- MCP and AI agents: Can AI clients and agents safely create drafts, schedule posts, publish, upload media, and read publishing status?
- API access: Does it offer native publishing API access, webhooks, OpenAPI support, Google Sheets, and no-code connectors?
- AI creation: Can the tool generate text, image, video-ready content, UGC reels, scripts, avatars, captions, and creative variants?
- Publishing automation: Can it generate, schedule, publish, remix recurring posts, and add first comments where supported?
- Bulk workflows: Can it handle CSV and Google Sheets workflows with platform-specific fields?
- Email and social together: Can it publish to email providers like Mailchimp, Kit, ActiveCampaign, Beehiiv, and Brevo alongside social channels?
- Engagement layer: Does it include Social Inbox workflows for comments, messages, reviews, assignments, and AI replies?
- Conversion layer: Does it include Bio Pages, custom domains, click tracking, and conversion tracking?
- Platform breadth: Does it support core platforms plus Reddit, WhatsApp, Snapchat, Discord, WordPress, and Google Business Profile?
- Platform-depth: Does it support real platform controls, not just generic captions and media?
- Analytics: Can teams export reports and understand what is working?
- Cost at scale: Does pricing stay predictable as channels, clients, and workflows grow?
Postly pricing: what matters
The important question is not only whether a plan is cheap. The better question is whether the plan replaces extra tools you would otherwise need for AI content, UGC video, API automation, MCP execution, email campaigns, inbox workflows, bio pages, reporting, and platform-specific publishing.
- Flexible scheduler plans: Starter and Pro options for different growth stages.
- Per-channel billing: pay for the channels you actually need.
- AI Studio and Clipyn: text, image, video, UGC reels, avatars, captions, voiceovers, and short-form creative generation.
- API Access and MCP: developer API, webhooks, no-code connectors, Google Sheets, and AI-agent execution workflows.
- Postly Email: email campaign publishing for supported providers.
- Bio Pages: measurable link destinations with tracking, custom domains, and conversion support.
- Social Inbox: centralized comments, DMs, reviews, assignments, notes, and AI reply suggestions.
For exact pricing numbers and current plan limits, see /pricing.
Best practices
- Count channels first. That’s where most pricing surprises come from.
- Prefer transparent billing you can explain in one sentence.
- Look for pricing that gets better (or at least predictable) as you scale.
- Use /pricing for exact Postly numbers—then map it to your channel plan.
Why Postly is stronger
Postly combines the pieces most teams normally buy separately.
Basic schedulers solve calendar posting. Postly goes further with AI creation, MCP and API execution, native publishing infrastructure, Clipyn UGC generation, email campaigns, Bio Pages, Social Inbox, analytics, and deep platform controls.
MCP and AI-agent execution
Postly is positioned as the execution layer for AI clients, copilots, and agent workflows that need to do real publishing work.
- MCP AI Connections
- AI Publishing Actions
- AI-native execution layer
- Workspace permissions
- OAuth authentication
- Publishing status tracking
API, webhooks, Sheets, and bulk operations
Postly supports high-volume publishing through developer and no-code workflows.
- Native publishing API access
- Developer REST API
- Signed webhooks
- Google Sheets publishing
- Zapier, n8n, and Make support
- Stories
- Reels
AI Studio, Auto Post, and AI Remix
Postly supports content creation, automatic publishing, and recurring content variation in one workflow.
- AI Image Generator
- AI Video Generator
- AI Text Content Generator
- Brand Kit for voice, tone, and visual style
- AI-generated post content
- Automatic publishing
- First comment support
Clipyn UGC and creative production
Postly extends beyond text into UGC reels, scripts, avatars, voiceovers, captions, templates, images, and short-form content.
- AI UGC Reel Generator
- AI Video Generation
- AI Script Generator
- Talking Head Videos
- AI Voiceovers
- AI Image Generation
Email, Bio Pages, and Social Inbox
Postly connects publishing with email distribution, campaign destinations, and engagement management.
- Mailchimp campaign publishing
- Kit campaign publishing
- ActiveCampaign campaign publishing
- Beehiiv campaign publishing
- Brevo campaign publishing
- Auto-created Bio Page entries
- Custom domains
Native platform depth
Postly gives teams platform-specific controls that basic schedulers often skip.
- Pin message
- Silent post
- Disable preview
- Spoiler media
- Protect content
- Classic posts
- Long-form posts
FAQs
- How does Postly pricing scale as you add channels?
- Postly uses per-channel billing that’s designed to stay affordable as you grow. As you add more channels, your average cost per channel goes down—so scaling doesn’t feel like a penalty. For exact pricing, see /pricing.
- Do I need to buy a bigger bundle just to add one more channel?
- With Postly, you scale channel-by-channel (transparent and predictable), instead of being forced into a jump that includes things you don’t need.
Compare total value, not only sticker price
Postly pricing should be measured against the combined cost of a scheduler, AI writer, creative tool, API layer, email workflow, inbox tool, bio page tool, and reporting setup.