Instagram Guides & Tutorials
Unlock the full potential of Instagram with Postly’s in-depth guides for creators, marketers, and agencies. Learn workflows for Reels, carousels, analytics, and more.
Page 2 of 6
Supercharge your workflow with tools.postly.ai. Free tools for hashtag generation, image resizing, palette extraction, and more.
Hooks, Pacing & Retention for Reels
Win the first second, maintain momentum, and close with CTA patterns that work.
Reelsreels hooksretentionRead Guide →Link-in-Bio That Converts
Structure landing links and UTM tracking to attribute revenue properly.
Conversioninstagram link in bioutm linksRead Guide →Build a Tight Instagram Campaign Brief
Goals, audiences, creative spec, and success metrics for a clear north star.
Operationscampaign briefcreative specRead Guide →Localization & GEO Targeting on Instagram
Adapt captions, timing, and visuals for regions without fragmenting brand.
Globalinstagram localizationgeo targetingRead Guide →A/B Test Captions, Thumbnails & Hashtags
Low-lift experiments that clarify what moves reach and saves.
Analyticsab testing instagramcaption testRead Guide →Repurpose YouTube & TikTok to Instagram
Turn long-form and vertical clips into IG-native posts and Reels.
Repurposingrepurpose contenttiktok to instagramRead Guide →Story Highlights That Work Like Site Navigation
Theme, order, and cover design for highlight shelves that convert.
Storiesstory highlightscover designRead Guide →Creator Collabs & Branded Content Tagging
Legal tags, roles, and approval flow for clean co-posting.
Collabsbranded contentcreator collabRead Guide →DM Support Playbook on Instagram
Triage, macros, and escalation paths that protect CSAT and speed.
Supportinstagram dmsupport macrosRead Guide →B2B Instagram That Actually Works
Angle content for problem-awareness and LinkedIn crossover distribution.
B2Bb2b instagramlinkedin crossoverRead Guide →Shop & Catalog Setup for Shoppable IG
Catalog hygiene, tags, and feed integration that reduces friction.
Commerceinstagram shopproduct catalogRead Guide →Build an Instagram Analytics Loop
Translate reach, saves, shares, and followers into next-step actions.
Analyticsinstagram analyticskpisRead Guide →