Postly for teams coming from Metricool
A friendly guide for teams comparing options. We'll highlight what Metricool does well, where teams typically outgrow a “tool-first” workflow, and how Postly helps you scale with calm, automation-first distribution.
What Metricool is great for
Metricool is known for analytics and reporting - great visibility into performance across platforms.
Where it shines
- • Clear dashboards and reports.
- • Competitive and performance insights.
- • Visualization of what happened.
Where teams usually outgrow this workflow
- • Deep automation for what should happen next.
- • A distribution-first system where workflows lead.
- • AI-native flows tied into publishing and sequencing.
How Postly helps
- • Postly is distribution-first: automate pipelines, then measure and improve.
- • Analytics evolves in service of better action - not just reporting.
- • Use Postly to execute consistently, then compound outcomes.
A simple way to think about it
Metricool helps you see. Postly helps you run the system.
Postly is designed to become your long-term "distribution brain" - so workflows, automation, and learnings compound instead of resetting every time you switch tools.
What serious teams optimize for
As teams grow, they typically want:
- • Calm daily usage.
- • Reliable workflows and automation.
- • Actionable analytics that feed into execution.
- • Simple pricing that scales cleanly.
- • A clear product direction.
Postly is built around these from the start.
The goal isn't to criticize other tools - it's to help you choose the workflow and system that fits how you operate today, and how you plan to grow.