For Buffer usersDistribution OSSimple scheduling

Postly for teams coming from Buffer

A friendly guide for teams comparing options. We'll highlight what Buffer does well, where teams typically outgrow a “tool-first” workflow, and how Postly helps you scale with calm, automation-first distribution.

What Buffer is great for

Buffer is known for clean, simple publishing - a great fit for lightweight scheduling.

Where it shines

  • Simplicity and minimal UI.
  • Low-friction onboarding.
  • Straightforward scheduling that feels calm.

Where teams usually outgrow this workflow

  • Deeper automation across platforms and workflows.
  • Multi-step sequencing and repeatable pipelines.
  • AI-native workflows that feel integrated (not separate).
  • Adding depth without adding clutter.

How Postly helps

  • Postly keeps the calm feel - with an automation engine underneath.
  • Built for sequences, repeatable workflows, and modular add-ons from day one.
  • Grow from solo creator to serious team without changing tools.

A simple way to think about it

Buffer is a clean publishing tool. Postly is a calm distribution system.

Postly is designed to become your long-term "distribution brain" - so workflows, automation, and learnings compound instead of resetting every time you switch tools.

What serious teams optimize for

As teams grow, they typically want:

  • • Calm daily usage.
  • • Reliable workflows and automation.
  • • Actionable analytics that feed into execution.
  • • Simple pricing that scales cleanly.
  • • A clear product direction.

Postly is built around these from the start.

The goal isn't to criticize other tools - it's to help you choose the workflow and system that fits how you operate today, and how you plan to grow.

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