Route the right model to the right Postly workflow.
Use OpenRouter-powered agents with Postly to test models, route content and analytics tasks, create structured campaign outputs, manage drafts, and standardize publishing across connected channels.
OpenRouter does the thinking. Postly handles the content operations.
OpenRouter gives teams flexibility across models. Postly gives that flexibility a practical marketing layer: workspace discovery, validated publishing actions, analytics access, and reusable workflows.
Teams comparing model quality for marketing workflows
Developers routing specialized tasks to different LLMs
Agencies standardizing client deliverables across models
Operators who need structured outputs for content pipelines
AI Agents Tools
Everything OpenRouter can safely do through Postly.
These features come from the Postly AI Agents Tools set: connection management, publishing, post operations, analytics, workspace discovery, media, validation, activity, templates, saved workflows, and governance.
Connect AI Agents
Connect ChatGPT, Claude, Gemini, Windsurf, OpenRouter, OpenClaw, Hermes, Cabinet, NanoClaw, and other MCP-compatible AI platforms to your Postly workspace. Manage connections, permissions, access, and activity from a centralized AI Agents dashboard.
Publishing & Scheduling
Enable AI agents to create drafts, schedule posts, publish content, update existing posts, manage queues, organize publishing calendars, and execute publishing workflows across connected channels.
Post Management
Allow AI agents to create, edit, review, validate, duplicate, schedule, publish, monitor, archive, and delete posts directly through Postly while maintaining workspace permissions and publishing controls.
Analytics Access
Give AI agents access to account analytics, post analytics, engagement metrics, audience insights, publishing performance, growth metrics, campaign reporting, and historical performance data across connected channels.
Workspace Discovery
Allow connected AI agents to discover organizations, workspaces, social accounts, newsletters, publishing destinations, channels, and other resources available within your Postly environment.
Media Uploads
Allow AI agents to upload media assets, attach images and videos to posts, validate media requirements, organize content assets, and prepare media-rich content for publishing.
Publishing Activity
Allow AI agents to review publishing history, delivery status, scheduling activity, publishing outcomes, campaign performance, failed deliveries, and content lifecycle events.
Channel Validation
Enable AI agents to validate content against platform requirements, media constraints, character limits, publishing rules, channel requirements, and destination-specific publishing guidelines before content is published.
Agent Activity Tracking
Monitor recent actions performed by connected AI agents including publishing requests, analytics retrieval, media uploads, workflow execution, content reviews, and workspace activity.
Workflow Library
Access a growing library of reusable AI agent workflows covering content creation, publishing, scheduling, analytics, reporting, social growth, real estate marketing, SaaS campaigns, ecommerce promotions, creator workflows, agency operations, and more.
Analytics Workflow Templates
Use prebuilt analytics workflows including monthly performance reports, weekly summaries, content audits, engagement analysis, audience growth reviews, publishing health checks, campaign reporting, executive dashboards, and performance benchmarking.
Publishing Workflow Templates
Launch reusable publishing workflows for content calendars, post reviews, scheduling audits, publishing validation, campaign launches, content repurposing, queue management, and cross-platform publishing operations.
Industry-Specific Templates
Use specialized AI agent templates designed for real estate, SaaS, ecommerce, creators, agencies, newsletters, local businesses, consultants, coaches, events, and other publishing-focused industries.
Custom Workflow Builder
Create custom AI agent workflows, define reusable prompts, document repeatable processes, organize workflows into categories, and build a personalized workflow library for your organization.
Saved Workflows
Save successful AI workflows for future use. Rename, edit, duplicate, archive, favorite, organize, and reuse workflows across teams, workspaces, and connected AI platforms.
Workflow Management
Manage all saved workflows from a centralized dashboard. Track usage, update prompts, maintain workflow versions, organize categories, and standardize repeatable publishing and analytics processes.
Multi-Platform AI Support
Use Postly with ChatGPT, Claude, Gemini, Windsurf, OpenRouter, OpenClaw, Hermes, Cabinet, NanoClaw, and other MCP-compatible AI platforms while maintaining a consistent publishing and analytics experience.
Secure Workspace Access
Connected AI agents can only access organizations, workspaces, channels, analytics, media, and publishing actions explicitly authorized by the user through Postly's permission and authentication system.
Enterprise AI Governance
Maintain visibility into connected AI platforms, monitor usage activity, control access permissions, manage workflow standards, and ensure secure interaction between AI agents and organizational resources.
High-intent workflows
Ways teams search for and use OpenRouter with Postly.
Route ideation, analytics, validation, and rewriting to the model best suited for each task.
Generate structured JSON campaign briefs before creating Postly drafts.
Compare model outputs for hooks, CTAs, platform tone, and report quality.
Build model-agnostic workflows that still publish through one governed Postly layer.
Prompt starters
Copy-ready campaign prompts.
Prompt 1
Generate three model-routed campaign approaches, then create the strongest drafts in Postly.
Prompt 2
Compare hook options for LinkedIn, X, Instagram, and email, then schedule the winners.
Prompt 3
Use structured output for a weekly analytics report and convert it into a client summary.
Agent-to-campaign execution
Connect OpenRouter, keep permissions scoped, and let Postly turn useful answers into useful actions.
Create drafts, schedule content, validate destinations, upload media, inspect activity, and turn analytics into workflows your team can reuse.
The page covers commercial and informational searches around social media agents, MCP, post scheduling, analytics, workflow automation, content calendars, campaign planning, and publishing governance.
OpenRouter agent marketingOpenRouter social media automationOpenRouter post schedulerOpenRouter tool callingOpenRouter structured outputsOpenRouter marketing automationOpenRouter content automationOpenRouter AI agent workflowOpenRouter MCP marketingOpenRouter publishing workflowOpenRouter content calendarOpenRouter analytics agentOpenRouter model routing marketingOpenRouter campaign plannerOpenRouter social media agentAI agents for social mediaAI marketing agentsAI content automationMCP AI agentsModel Context Protocol marketingAI social media schedulerAI publishing workflowAI campaign automationAI content calendarAI post schedulerAI analytics agentAI workflow libraryagentic marketingsocial media automation AIPostly AI Agents