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Claude + Postly

Manage social media with Claude.

Use Claude with Postly AI Agents to transform research, briefs, brand notes, and long-form thinking into scheduled campaigns, content audits, approval-ready posts, and executive performance reports.

Manual setup available; directory review pending. Requires Postly API access and an eligible client account.

Setup reviewed October 25, 2026 · Postly Team

Connect Claude to Postly

  1. Connect publishing channels in Postly and select the workspace for your assistant. Check API access in your plan.
  2. Open Customize → Connectors in Claude. Add a custom connector named Postly with the endpoint below. A team administrator may need to enable custom connectors.
  3. Use https://mcp.postly.ai/claude. When OAuth is offered, enter your key only on the Postly authorization page. For API-key clients, use Authorization: Bearer <your-api-key> in connection settings.
  4. Start a fresh session, enable Postly tools, and verify your workspace and channels with the read-only task below.

Confirm your first successful connection

List my Postly workspaces and connected publishing channels. Show the workspace and destination names. Do not create, schedule, or publish anything.

Match the result to your intended brand. Check API activity for a successful request, then try a publishing workflow.

Copy a launch, weekly-plan, or content-reuse brief →

Publishing workflows for Claude

Claude shines when teams need careful reasoning and structured drafts. Postly turns that strategic work into controlled content operations with permissions, validation, activity tracking, and approval paths.

Turn a campaign brief into a full publishing plan with platform variants.

Try: “Review my scheduled posts for the next two weeks and flag gaps, risks, and stronger hooks.”

Audit scheduled posts for weak hooks, missing CTAs, and channel mismatches.

Try: “Create a client-ready analytics report using Postly performance data.”

Generate weekly or monthly reports from Postly analytics.

Try: “Turn this long-form article into a structured cross-platform campaign.”

Before a write action, confirm content, media, workspace, destinations, date, time, and timezone. Use team approvals where required. Keep the returned post ID and inspect its destination status; accepted or scheduled does not mean published.

Scheduled agent runs depend on your assistant’s orchestration. For recurring source-based publishing, use Auto Post. Your editor and calendar remain available throughout.

Connection and publishing help

No Postly tools appear

Check the endpoint and connection method, enable the tools, and start a fresh session. Client plans and administrator settings can affect custom MCP access.

The workspace or channel is missing

Check the allowed workspace named in the error. Use its workspace ID, switch to the correct API key, or edit Workspace access in API keys. Reconnect a channel if its provider authorization expired.

An accepted request has not published

Retrieve the Postly post ID and inspect the schedule, approval state, and destination results. Resolve the specific validation or provider error before retrying.

How do I stop the connection?

Disable the client connection and revoke its API key in Postly. Review scheduled posts separately; revoking a key does not cancel already accepted publishing work.

Guides and references