TemplateReady-to-publish

YouTube Shorts Script

Hook in 3 seconds, deliver payoff, close with a pinned-comment CTA.

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Who it’s for & Outcomes

  • Hook bank
  • Pinned comment template
  • Subtitle habit

Blocks

Script

Hook (0–3s) → Setup (3–6s) → Payoff (6–20s) → CTA (20–30s)

Fill-in Templates

Snippet

Hook: {Problem} → {Payoff} in {Time}.

Tip: Personalize the {placeholders} before publishing.

Snippet

Caption (IG): {Benefit}. {Proof}. {CTA}.

Tip: Personalize the {placeholders} before publishing.

Snippet

Thread intro (X): “{Promise}. Here’s the process ↓”

Tip: Personalize the {placeholders} before publishing.

Snippet

Pinned comment (YT): “Try it free: {URL} — Qs? Ask below.”

Tip: Personalize the {placeholders} before publishing.

Replace placeholders like {Benefit} with your specifics.

Examples

  • “Stop doing X. Do this instead — it takes 30 seconds.”

CTA Bank

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FAQs

Music?
Use safe tracks and keep levels under voice.

Common Pitfalls

  • Multiple competing CTAs
  • No visual cover or weak hooks
  • Posts and landing pages don’t match