Unlock Your Reach: Schedule Posts on TikTok Direct Publishing

At this point, TikTok is a social media platform that needs no introduction. The virality of its content and its massive appeal to the Gen Z and pre-teen population are unmatched. With a total potential ad reach of over 1.09 billion worldwide, these figures indicate that marketers can reach roughly 13.6% of the world’s population using TikTok. If you haven’t already, now is the perfect time to use TikTok to promote your business and connect with a broader audience. To help you get off to a great start, the Postly TikTok scheduler is the perfect tool to give you a smooth landing on the platform.

Why Do I Need A TikTok Scheduler?

The Postly TikTok scheduler is a game changer for effectively managing your platform content strategy. This tool enables you to plan and schedule your TikTok posts ahead of time, ensuring a consistent and timely presence without the need for manual posting. You can save time, maintain a regular posting schedule, and engage with your audience when they are most active by using the Postly TikTok scheduler, increasing your chances of reaching a larger audience and increasing engagement. Furthermore, the Postly TikTok scheduler, when combined with our analytics tools, provides valuable insights, allowing you to track the performance of your posts, identify trends, and fine-tune your content strategy for better TikTok results.

How to Post Videos Directly to TikTok

The first step to scheduling a post on TikTok is to connect your TikTok account to Postly, and doing this is as easy as it gets. 

First, click on ‘Platforms’ from your Postly homepage, then look for the TikTok icon from the list of social media platforms available, and click on it.

From there on, you want to authorize Postly to access your TikTok account, and that’s pretty much it for connecting your TikTok account to Postly. Easy, right?

Connecting your TikTok account is one half of the process; the other half is to actually create a video and post it to TikTok using Postly, and this is what we’re going to be doing next.

To add the video you’d like to post to TikTok, click on ‘Video’ and choose from the many options available to you where you’d like to upload your video. You can upload a video from your computer library, an external link, Pexels, or a folder in your Google Drive.

Now that you’ve successfully added the video, you need to go through the standard procedure for publishing a post on TikTok.

Enter your desired title for your TikTok video and ensure that your video is available to your viewing audience by setting it to Publish public to everyone. Also, you may enable ‘allow comments on TikTok’, ‘allow duets on TikTok’, and ‘allow stitch on TikTok’ to reach a broader audience. Once all of these are in place, you can go ahead and post your video.

Scheduling your Post

We have made scheduling a video on TikTok using Postly as easy as it can be. After uploading your video to Postly, click on ‘Schedule Post’ to open the content calendar for you to pick your preferred time and date that you’d like Postly to publish your video.

Once you have picked your preferred time and date to publish your video, simply go through the standard procedure for publishing a video on TikTok, then click on the Schedule button to successfully schedule a video.